Who We Are

Juno Lucina® is the only diamond jewelry brand solely dedicated to commemorating a woman’s journey through motherhood. Juno Lucina® has become the most meaningful symbol for cherishing proud moms.

Mission

To demonstrate the importance of appreciating a woman’s journey through motherhood by producing the ideal symbol of love and protection for moms.

 

Read More
Who We Are
Our Brand's Symbol

Beyond a name, Juno Lucina® is the embodiment of love and protection. Our signature design is an emblem of Juno Lucina. The diamond placement symbolically represents the heads of mother and child. Our iconic silhouette is delicately depicted in every piece.

Who was Juno Lucina?

Theology contends that Juno Lucina was invoked during childbirth for an easy delivery and the promise of a healthy child. The name Lucina, of Latin origins meaning "light," refers to "she who brings children into the light of the world for the first time."

In ancient times, it was customary for men to present their partner with a gift in commemoration of Juno Lucina. Today, any loved one can gift a special mom with a meaningul Juno Lucina® keepsake.

Read More
Our Brand's Simbol
Why Juno Lucina?

A forever moment deserves a forever symbol.

While our jewelry was originally crafted to commemorate a woman’s journey to motherhood, we’ve been inspired by the remarkable women who take pride in the journey through motherhood— before and after birth.

Our brand’s true value lies beyond diamonds and gold. By connecting with countless women who embrace motherhood as the most meaningful milestone in their lives, Juno Lucina® has become the ideal and most recognizable symbol for proud moms. 

You can expect the same high quality and standards associated with Merit Diamond Corporation’s 30-year experience in creating high-end jewelry. However, our goal for the Juno Lucina® brand was to produce more than just stunning jewelry, we set out to create a truly meaningful symbol that will live forever.

Read More
Why Juno Lucina?
The Purple Box

We believe every detail counts. Keeping the symbolism associated with Juno Lucina in mind, we created The Purple Box: a unique, inscribed gift box that contains a smaller jewelry box with the piece inside.

The Purple Box's inscribed message shares the meaning behind the gesture and the symbol. Our aim is to create a special moment specifically intended to appreciate her journey®. Far from a generic gift--she’ll truly appreciate you finding the ideal way to celebrate motherhood.

See More
The Purple Box